Data protection

1) Information about the collection of personal data and contact details of the person responsible

1.1 We are pleased that you visit our website and thank you for your interest. Below we inform you about the handling of your personal data when using our website. Personal data is all data that allows you to be personally identified.

1.2 Responsible for the data processing on this website within the meaning of the General Data Protection Regulation (DSGVO) is LUBA GmbH, Ober-Eschbacher Str. 37, 61352 Bad Homburg vdH, Germany, Tel .: +49 (0) 6172 94800, Fax: +49 (0) 6172 42029, E-Mail: info@luba.de. The person responsible for the processing of personal data is the natural or legal person who, alone or in concert with others, decides on the purposes and means of processing personal data.

1.3 The person in charge has appointed a data protection officer for this website, who can be reached as follows: “Uwe Rosenkranz, Ober-Eschbacher Str. 37, 61352 Bad Homburg, +49 (0) 6172 94800, datenschutz@luba.de”

1.4 For reasons of security and to protect the transmission of personal data and other confidential content (for example, orders or inquiries to the person responsible), this website uses an SSL or Web site. TLS encryption. You can recognize an encrypted connection by the string “https: //” and the lock icon in your browser bar.

2) Data collection when visiting our website

In the case of merely informative use of our website, ie if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called “server log files”). When you visit our website, we collect the following information that is technically necessary for us to display the website:

Our visited website
Date and time at the time of access
Amount of data sent in bytes
Source / reference from which you came to the page
Used browser
Operating system used
Used IP address (possibly in anonymous form)
The processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO based on our legitimate interest in improving the stability and functionality of our website. A transfer or other use of the data does not take place. However, we reserve the right to retrospectively check the server logfiles should concrete evidence point to unlawful use.

3) cookies

In order to make the visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, ie after closing your browser (so-called session cookies). Other cookies remain on your device and allow us or our affiliate (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process individual user information such as browser and location data as well as IP address values ​​on an individual basis. Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie.

In some cases, cookies are used to simplify the ordering process by storing settings (for example, remembering the contents of a virtual shopping cart for a later visit to the website). Insofar as personal cookies are also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b DSGVO either for the execution of the contract or in accordance with Art. 6 para. 1 lit. f DSGVO for safeguarding our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the page visit.

We may work with advertising partners to help us make our web site more interesting to you. For this purpose, in this case, when you visit our website, cookies from partner companies are stored on your hard disk (third-party cookies). If we cooperate with aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in the following paragraphs.

Please note that you can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or can exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the Help menu of each browser, which explains how to change your cookie settings. These can be found for the respective browser under the following links:

Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/en/kb/cookies-allow-and-dispose
Chrome: https://support.google.com/chrome/answer/95647?hl=en&hlrm=en
Safari: https://support.apple.com/kb/ph21411?locale=en_US
Opera: http://help.opera.com/Windows/10.20/en/cookies.html

Please note that if you do not accept cookies, the functionality of our website may be limited.

4) contact

When contacting us (for example via contact form or e-mail), personal data is collected. Which data are collected in the case of a contact form can be seen from the respective contact form. These data are stored and used solely for the purpose of answering your request or for establishing contact and the associated technical administration. The legal basis for processing the data is our legitimate interest in answering your request in accordance with Art. 6 para. 1 lit. f DSGVO. If your contact is aimed at concluding a contract, then additional legal basis for the processing is Art. 6 para. 1 lit. b DSGVO. Your data will be deleted after final processing of your request, this is the case if it can be inferred from the circumstances that the matter in question is finally clarified and provided that no statutory storage requirements are in conflict.

5) Data processing when opening a customer account and for the execution of the contract

According to Art. 6 para. 1 lit. b DSGVO, personal data will continue to be collected and processed when you provide it to us for the purpose of concluding a contract or opening a customer account. Which data are collected, can be seen from the respective input forms. A deletion of your customer account is possible at any time and can by a message to the o.g. Address of the person responsible. We save and use the data you have provided for the execution of the contract. After completion of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial retention periods and deleted after expiration of these periods, unless you have expressly consented to a further use of your data or a legally permitted further data use by our side which we will inform you accordingly below.

6) Comment function

As part of the commentary function on this website, in addition to your commentary, information on the time the commentary was created and the commentary name you have chosen will be saved and published on the website. Furthermore, your IP address will be logged and saved. This storage of the IP address is made for security reasons and in the event that the data subject violates the rights of third parties or posts illegal contents by submitting a comment. We need your e-mail address in order to contact you if a third party objects to your published content as unlawful. The legal basis for storing your data is Art. 6 para. 1 lit.b and f DSGVO. We reserve the right to delete comments if they are objected to by third parties as unlawful.

The follow-up comments can be subscribed by you as a user. You will receive a confirmation e-mail to ensure that you are the owner of the specified e-mail address (double opt-in procedure). The legal basis for data processing in the case of subscriptions to comments is Art. 6 para. 1 lit. a GDPR. You can unsubscribe from ongoing comment subscriptions at any time with effect for the future, please refer to the confirmation e-mail for more information on the unsubscribe option.

7) Use of your data for direct mail

7.1 Registration for our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you regular information about our offers. Mandatory information for sending the newsletter is your e-mail address alone. The indication of further possible data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure. This means we only send you an e-mail newsletter. We want to send you a confirmation e-mail asking to receive newsletters in the future.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When you register for the newsletter, we want to have your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration , The data collected by us when registering for the newsletter is intended to be used exclusively for purposes of advertising by means of the newsletter. You can cancel the newsletter at any time via the provided link in the newsletter or by sending a message to the person named above. After cancellation, your e-mail address will be deleted immediately in our newsletter distribution, as far as you have not expressly consented to any further use of your data we inform you in this statement.

7.2 Sending the e-mail newsletter to existing customers

If you have any of your e-mail address (s), please reserve the right to send us your regular shipping service or service. For this we do not have to obtain separate consent from you in accordance with § 7 Abs. 3 UWG. In this regard, data processing takes place on the basis of our legitimate interest in personalized direct mail in accordance with Art. 6 (1) lit. f DSGVO. If you have any questions about the use of your e-mail address for this purpose, we will not send you a mail. You are entitled to object to the use of your e-mail address for the purpose described above at any time with effect for the future. For this purpose, you only have to pay according to the basic rates. Upon receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

7.3 Advertising by post

Based on our legitimate interest in personalized direct mail, we reserve the right to choose your first and last name, mailing address and as much as we can. year of birth and professional, branch or business name according to Art. 6 para. 1 lit. f DSGVO to store and use about our products by mail.

You can object to the storage and use of your data for this purpose at any time by a message to the person in charge.

8) Data processing for order processing

8.1 In order to process your order, we cooperate with the following service providers who assist us wholly or partially in the execution of concluded contracts. These personal data will be transmitted to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company commissioned with the delivery within the scope of the contract, insofar as this is necessary for the delivery of the goods. We will pass on your payment details to the commissioned bank as part of the payment process, if this is necessary for the payment process. If payment service providers are used, we will inform you explicitly below. The legal basis for the transfer of the data is Art. 6 para. 1 lit. b DSGVO.

8.2 In order to fulfill our contractual obligations to our customers, we cooperate with external shipping partners. We only give your name and delivery address for the purpose of the delivery of goods Art. 6 para. 1 lit. b DSGVO to a shipping partner chosen by us.

8.3 Use of special service providers for order processing and processing

– Amazon
The order processing takes place via the service provider “Amazon” (Amazon EU S.à.r.l., 5, Rue Plaetis 2338, Luxembourg) in the context of “Shipping by Amazon” (= Fulfillment by Amazon). Your personal data will be passed on to Amazon solely for the purpose of processing the online order. The disclosure is made in accordance with Art. 6 para. 1 lit. b DSGVO and only insofar as this is necessary for order processing. Amazon privacy information and Amazon privacy policy are available at the following link: http://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401

8.4 Disclosure of personal data to shipping service providers

– DHL
If the goods are delivered by the transport service provider DHL (Deutsche Post AG, Charles-de-Gaulle-Strasse 20, 53113 Bonn), we will provide your e-mail address in accordance with Art. 6 para. 1 lit. a DSGVO before delivery of the goods for the purpose of coordinating a delivery date or delivery notification to DHL, if you have given your explicit consent in the ordering process. Otherwise, we will provide for the purpose of service in accordance with Art. 6 para. 1 lit. b DSGVO only the name of the recipient and the delivery address to DHL. Passing on is only to the extent necessary for the delivery of goods. In this case, a prior agreement of the delivery date with DHL or the delivery announcement is not possible.
The consent can be withdrawn at any time with effect for the future against the person named above or against the transport service provider DHL.
– DPD
If the delivery of the goods by the transport service DPD (DPD Germany GmbH, Wailandtstraße 1, 63741 Aschaffenburg), we give your e-mail address and / or your telephone number before delivery of the goods in accordance with Art. 6 para. 1 lit. a DSGVO for the purpose of coordinating a delivery date or delivery notice to DPD, if you have given your explicit consent in the ordering process. Otherwise, we will provide for the purpose of service in accordance with Art. 6 para. 1 lit. b DSGVO only the name of the recipient and the delivery address to DPD. Passing on is only to the extent necessary for the delivery of goods. In this case, it is not possible to agree the delivery date with DPD beforehand or the delivery announcement.
The consent can be withdrawn at any time with effect for the future against the person named above or against the transport service DPD.
– FedEx
If the goods are delivered by the transport service provider FedEx (FedEx Express Germany GmbH, Langer Kornweg 34 k, 65451 Kelsterbach), we will provide your e-mail address and / or your telephone number before delivery of the goods in accordance with Art. 6 para lit. a DSGVO for the purpose of adjusting a delivery date or delivery notice to FedEx, provided that you have given your express consent in the ordering process. Otherwise, we will provide for the purpose of service in accordance with Art. 6 para. 1 lit. b DSGVO only forward the name of the recipient and the delivery address to FedEx. Passing on is only to the extent necessary for the delivery of goods. In this case, it is not possible to agree on the delivery date with FedEx or the delivery announcement beforehand.
The consent may be revoked at any time with future effect vis-à-vis the person named above or the carrier FedEx.
– GLS
If the goods are delivered by the transport service provider GLS (General Logistics Systems Germany GmbH & Co. OHG, GLS Germany-Strasse 1 – 7, 36286 Neuenstein), we will provide your e-mail address in accordance with Art. 6 para. 1 lit. a DSGVO before delivery of the goods for the purpose of adjusting a delivery date or delivery notification to GLS, if you have given your express consent in the ordering process. -Otherwise, we provide for the purpose of delivery in accordance with Art. 6 para. 1 lit. b DSGVO only the name of the recipient and the delivery address to GLS. Passing on is only to the extent necessary for the delivery of goods. In this case, it is not possible to agree the delivery date in advance with GLS or to transmit the status information of the consignment delivery.
The consent can be withdrawn at any time with effect for the future against the person named above or against the transport service provider GLS.
– Hermes
If the goods are delivered by the transport service provider Hermes (Hermes Logistik Gruppe Deutschland GmbH, Essener Strasse 89, 22419 Hamburg), we will provide your e-mail address prior to the delivery of the goods in accordance with Art. 6 (1) lit. a DSGVO for the purpose of coordinating a delivery date or delivery notification to Hermes, provided that you have given your express consent in the ordering process. Otherwise, we will provide for the purpose of service in accordance with Art. 6 para. 1 lit. b DSGVO only the name of the recipient and the delivery address to Hermes. Passing on is only to the extent necessary for the delivery of goods. In this case, it is not possible to agree the delivery date with Hermes beforehand or to transmit the status information of the consignment delivery.
The consent can be withdrawn at any time with effect for the future against the person named above or against the transport service provider Hermes.
– UPS
If the delivery of the goods by the transport service UPS (United Parcel Service Germany Inc

8.5 Use of payment service providers (payment service providers)

– Amazon Pay
If you select “Amazon Pay”, payment will be processed through the Amazon Payments Europe sca, 5 Rue Plaetis, L-2338 Luxembourg (“Amazon Payments”) payment service, to which we provide your information as part of the ordering process, along with the information about your appointment in accordance with Art. 6 para. 1 lit. b Pass on DSGVO. The transfer of your data takes place exclusively for the purpose of the payment transaction with the payment service Amazon Payments and only insofar as it is necessary for this. For more information about Amazon Payments’ privacy policy, visit the following Internet address: https://pay.amazon.com/help/201751600
– Paypal
For payment via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “installment payment” via PayPal, we will transfer your payment data to Paypal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as “PayPal”). The disclosure is made in accordance with Art. 6 para. 1 lit. b DSGVO and only insofar as this is necessary for the payment process.
PayPal reserves itself for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “installment” via PayPal the execution of a credit check. If necessary, your payment data will be processed in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of the legitimate interest of PayPal in the determination of their solvency to credit bureaus passed. The result of the credit check on the statistical probability of default is used by PayPal for the purpose of deciding on the provision of the respective payment method. The credit information can contain probability values ​​(so-called score values). Insofar as score values ​​are included in the results of the credit rating, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of score values ​​includes, but is not limited to, address data. For further data protection information, among other things to the used credit reference agencies, please refer to the privacy policy of PayPal: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may continue to be entitled to process your personal data, if this is necessary for the contractual payment.

8.6 Conducting credit checks

– Schufa Holding
If we make an advance payment (such as delivery on account), we reserve the right to conduct a credit check based on mathematical-statistical procedures in order to safeguard our legitimate interest in determining the solvency of our customers. The personal data required for a credit check is submitted in accordance with Art. 6 para. 1 lit. f DSGVO to the following service providers:
SCHUFA Holding AG
Cormorant way 5
65201 Wiesbaden
The credit information can contain probability values ​​(so-called score values). Insofar as score values ​​are included in the results of the credit rating, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of score values ​​includes, but is not limited to, address data. We use the result of the credit check with regard to the statistical probability of default for the purpose of deciding on the establishment, implementation or termination of a contractual relationship.
You can object to this processing of your data at any time by sending a message to the person responsible for the data processing or to the aforementioned credit reference agency. However, we may continue to be entitled to process your personal data if this is necessary for the contractual payment process.

9) Review reminder

We use your e-mail address for a one-off reminder to submit a review of your order for the rating system we use, provided that you give us your express consent in accordance with Art. 6 para. 1 lit. a DSGVO.
You can revoke your consent at any time by sending a message to the controller.

10) Use of Social Media: Social Plugins

10.1 Facebook plug-ins with Shariff solution

Our website uses so-called social plugins (“plugins”) of the social network Facebook operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”).

In order to increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but only by using an HTML link in the page. This type of engagement will ensure that when you visit a page on our site that contains such buttons, we will not connect to the Facebook servers. If you click on the button, a new browser window opens and calls up the Facebook page, where you can interact with the plugins there (if necessary after entering your login data).

Based in the US, Facebook Inc. is certified to the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for the protection of your privacy can be found in the Facebook privacy policy: http://www.facebook.com/policy.php

10.2 Google+ plugins as Shariff solution

Our website uses social plugins (“plugins”) from the Google+ social network operated by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”).

In order to increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but only by using an HTML link in the page. This type of engagement ensures that when you visit a page on our site that contains such buttons, we are not yet connecting to the Google+ servers. If you click on the button, a new browser window opens and calls up the Google+ page, where you can interact with the plugins there (if necessary after entering your login data).
US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

For information on the purpose and scope of the data collection and the further processing and use of the data by Google as well as your rights and setting options for the protection of your privacy, please refer to the privacy policy of Google: https://www.google.com/intl/de/policies/privacy /

10.3 Instagram plugin as a Shariff solution

Our website uses social plugins (“plugins”) from the Instagram online service operated by Instagram LLC., 1601 Willow Rd, Menlo Park, CA 94025, USA (“Instagram”).

In order to increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but only by using an HTML link in the page. This type of engagement ensures that when you visit a page on our site that contains such buttons, we will not connect to Instagram’s servers. If you click on the button, a new browser window opens and calls up the page of Instagram, where you can interact with the plugins there (if necessary after entering your login data).
Instagram LLC. Based in the US, the US European Data Protection Convention “Privacy Shield” is certified, which ensures compliance with the applicable data protection level in the EU.

The purpose and scope of the data collection and the further processing and use of the data by Instagram as well as your rights in this respect and setting options for the protection of your privacy, please refer to the privacy policy of Instagram: https://help.instagram.com/155833707900388/

10.4 Pinterest plugin as Shariff solution

The seller’s website uses so-called social plugins (“plugins”) from the Pinterest social network operated by Pinterest Inc., 808 Brannan Street, San Francisco, CA, 94103, USA (“Pinterest”).

In order to increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but only by using an HTML link in the page. This type of integration ensures that when you visit a page on our site that contains such buttons, we will not connect to the Pinterest servers. If you click on the button, a new browser window opens and calls up the page of Pinterest, where you can interact with the plugins there (if necessary after entering your login data).
For information about the purpose and scope of the data collection and the further processing and use of the data by Pinterest, as well as your rights and settings options for protecting your privacy, please refer to the privacy policy of Pinterest: https://about.pinterest.com/en/privacy-policy

10.5 Twitter plugin as a Shariff solution

Our website uses so-called social plugins (“plugins”) from the Twitter microblogging service operated by Twitter Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA (“Twitter”).

In order to increase the protection of your data when visiting our website, these buttons are not fully integrated as plugins, but only by using an HTML link in the page. This type of engagement ensures that when you visit a page on our site that contains such buttons, it does not connect to Twitter’s servers. If you click on the button, a new browser window opens and calls up the page from Twitter, where you can interact with the plugins there (if necessary after entering your login data).
Based in the US, Twitter Inc. is certified to the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

The purpose and scope of the data collection and the further processing and use of the data by Twitter as well as your related rights and settings options for the protection of your privacy, please refer to the privacy policy of Twitter: https://twitter.com/privacy

11) Use of Social Media: Videos

Using Youtube videos

This site uses Youtube Embedding feature to display and play videos from “Youtube”, which is owned by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”).

Here, the extended privacy mode is used, which according to the provider information storage of user information only when playing the / the video in motion. When the playback of embedded Youtube videos starts, the provider “Youtube” uses cookies to collect information about user behavior. According to “Youtube” hints, these are used, among other things, to capture video statistics, improve user-friendliness and prevent abusive practices. If you’re logged in to Google, your data will be assigned directly to your account when you click a video. If you do not wish to associate with your profile on YouTube, you must log out before activating the button. Google stores your data (even for non-logged-in users) as usage profiles and evaluates them. According to Art. 6 (1) (f) of the GDPR, such an evaluation is based on the legitimate interests of Google in the display of personalized advertising, market research and / or tailor-made design of its website. You have a right to object to the creation of these User Profiles, and you must be directed to YouTube to use them.

Regardless of any playback of the embedded video, every time you visit this website, it will connect to the Google Network “DoubleClick”, which may trigger further data processing without our having any influence.

US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

For more information on data protection at “YouTube”, please see the provider’s privacy policy at: https://www.google.com/intl/en/policies/privacy

12) Online Marketing

Use of Google AdWords Conversion Tracking

This website uses the Google AdWords online advertising program and, as part of Google AdWords, Google LLC conversion tracking, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). We use the offer of Google Adwords to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. In relation to the data of the advertising campaigns, we can determine how successful the individual advertising measures are. We are interested in showing you advertisements that are of interest to you, to make our website more interesting to you and to achieve a fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on a Google-served AdWords ad. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not expired yet, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies can not be tracked through AdWords advertisers’ websites. The information gathered using the conversion cookie is used to generate conversion statistics for AdWords advertisers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, they do not receive information that personally identifies users. If you do not want to participate in tracking, you can block this usage by disabling the Google Conversion Tracking cookie through its Internet browser under User Preferences. You will not be included in the conversion tracking statistics. We use Google Adwords based on our legitimate interest in a targeted advertising gem. Art. 6 para. 1 lit. f DSGVO.

US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

For more information about Google’s privacy policy, visit the following Internet address: http://www.google.com/policies/privacy/

You can permanently deactivate cookie cookies by blocking them by setting your browser software accordingly or by downloading and installing the browser plug-in available under the following link:
http://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be used or may only be of limited use if you have deactivated the use of cookies.

13) Web analytics services

Google (Universal) Analytics

– Google Universal Analytics
This website uses Google Analytics, a web analytics service of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to a Google server in the USA and stored there.
This website uses Google Analytics exclusively with the extension “_anonymizeIp ()”, which ensures anonymization of the IP address by curtailment and excludes a direct personal reference. The extension will truncate your IP address beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f DSGVO based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.
Google will use this information on our behalf to evaluate your use of the website, to compile reports on website activity, and to provide us with other services related to website activity and internet usage. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data.
You can prevent the storage of cookies by a corresponding setting of your browser software; however, please note that if you do this, you may not be able to use all the features of this website to the fullest extent possible. In addition, you may prevent the collection by Google of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading the browser plug-in available under the following link and install:
http://tools.google.com/dlpage/gaoptout?hl=de
As an alternative to the browser plug-in or within browsers on mobile devices, please click on the following link to set an opt-out cookie that will prevent Google Analytics from entering this website in the future (this opt-out cookie only works in this browser and only for this domain, delete your cookies in this browser, you must click this link again): Disable Google Analytics
US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.
This site also uses Google Analytics for cross-device analysis of visitor traffic conducted through a user ID. You can disable the cross-device analysis of your usage under My Data, Personal Information in your customer account.
For more information on how to handle user data on Google Analytics, please refer to the Google Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=en

14) Retargeting / Remarketing / Referral Advertising

Bing Ads (Microsoft Corporation)
This site uses Microsoft’s Bing Ads conversion tracking technology (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft Bing Ads places a cookie on your computer if you have accessed our website via a Microsoft Bing ad. Cookies are small text files that are stored on your computer system. These cookies lose their validity after 180 days and are not used for personal identification. If the user visits certain pages on this site and the cookie has not expired yet, Microsoft and we can recognize that the user clicked on the ad and was redirected to that page (conversion page). If personal data is processed in this context, this is done in accordance with Art. 6 para. 1 lit. f DSGVO due to our legitimate interest in effective marketing.
The information obtained using the conversion cookie is used to generate conversion statistics, i. E. track how many users reach a conversion page after clicking on an ad. It tells us the total number of users who clicked on our ad and were redirected to a conversion tracking tag page. However, we do not receive any information that personally identifies users.
US-based Microsoft Corporation is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.
If you do not want to participate in tracking, you can opt out by easily disabling the Bing Ads Conversion Tracking cookie through its Internet browser under User Preferences. You will not be included in the conversion tracking statistics. Alternatively, using the EU opt-out site http://www.youronlinechoices.com/uk/your-ad-choices/, you can verify that Microsoft advertising cookies are set in your browser and disable them.
For more information about the privacy practices of Microsoft Bing Ads, visit the following Internet address: https://privacy.microsoft.com/en-us/privacystatement

Facebook Custom Audience on the pixel process
This website uses the “Facebook Pixel” of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”). In the case of explicit consent, this may track the behavior of users after they have seen or clicked on a Facebook ad. This process is designed to evaluate the effectiveness of Facebook advertisements for statistical and market research purposes and may help to optimize future advertising efforts.
The data collected is anonymous to us, so do not provide us with any conclusions about the identity of the users. However, the data are stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, according to the Facebook data usage directive (https://www.facebook.com/about/privacy/). You can enable Facebook and its affiliates to display ads on and off Facebook. It may also be stored for these purposes, a cookie on your computer. These processing operations are carried out exclusively upon granting the express consent in accordance with Art. 6 para. 1 lit. a GDPR.
A consent in the use of the Facebook pixel may only be declared by users who are older than 13 years old. If you are younger, we ask that you ask your guardians for permission.
Based in the US, Facebook Inc. is certified to the US Privacy Shield, which ensures compliance with the level of data protection in the EU.
In order to deactivate the use of cookies on your computer, you can set your Internet browser so that in the future no more cookies can be stored on your computer or already stored cookies can be deleted. However, switching off all cookies may mean that some functions on our website can no longer be executed. You may refuse the use of third-party cookies, such as cookies. Disable Facebook also on the Digital Advertising Alliance website: http://www.aboutads.info/choices/

Google AdWords Remarketing
Our website uses the features of Google AdWords Remarketing to advertise this site on Google’s search results, as well as third party websites. Provider is the Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. The processing is based on our legitimate interest in optimally marketing our website in accordance with Art. 6 para. 1 lit. f DSGVO.
Any further processing will only take place if you have agreed with Google that your Internet and App Browsing history will be linked to your Google Account by Google and information from your Google Account will be used to personalize your ads on the web consider. In this case, when you log in to Google during the page visit of our website, Google uses your data with Google Analytics data to create and define audience lists for cross-device remarketing. To do this, Google will temporarily associate your personal information with Google Analytics data to create audiences.
You can permanently disable the setting of cookie cookies by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/
Alternatively, you can visit the Digital Advertising Alliance at www.aboutads.info to find out about setting cookies and how to make settings. Finally, you can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Failure to accept cookies may limit the functionality of our website.
US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.
Further information and the privacy policy regarding advertising and Google can be viewed here:
http://www.google.com/policies/technologies/ads/

15) Using a live chat system

LiveZilla (LiveZilla GmbH)
On this website, using technologies of LiveZilla GmbH, Byk-Gulden-Straße 22, 78224 Singen (www.livezilla.net/home/en/), anonymized data for the purpose of web analysis and to operate the live chat system to answer live Support requests collected and saved. From this anonymized data usage profiles can be created under a pseudonym. Cookies can be used. Cookies are small text files stored locally in the cache of the site visitor’s Internet browser. Cookies enable recognition of the Internet browser. If the information collected in this way has a personal reference, the processing will be carried out in accordance with Art. 6 para. 1 lit. f DSGVO based on our legitimate interest in effective customer care and the statistical analysis of user behavior for optimization purposes.
The data collected using the LiveZilla technologies will not be used to personally identify the visitor to this website and will not be merged with personal data about the bearer of the pseudonym without the specific consent of the person concerned. In order to avoid the storage of LiveZilla cookies, you can set your Internet browser so that in the future no more cookies can be stored on your computer or already stored cookies can be deleted. However, switching off all cookies may mean that some functions on our website can no longer be executed. You can object to the collection and storage of data for the purpose of creating a pseudonymised user profile at any time with effect for the future by informing us of your objection by e-mail to the e-mail address stated in the imprint.

16) Tools and Miscellaneous

16.1 Google reCAPTCHA

On this website, we also use the reCAPTCHA feature of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). This function is primarily used to distinguish whether an input is made by a natural person or abusive by automated and automated processing. The service includes the sending of the IP address and possibly other data required by Google for the reCAPTCHA service to Google and is carried out in accordance with Art. 6 para. 1 lit. f DSGVO on the basis of our legitimate interest in determining the individual will-bearingness of actions on the Internet and the prevention of abuse and spam.

US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

For more information about Google reCAPTCHA and Google’s privacy policy, please visit: https://www.google.com/intl/en/policies/privacy/

16.2 Google Customer Reviews (formerly Google Certified Merchant Program)

We partner with Google LLC as part of the Google Customer Reviews program, which is the Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). The program gives us the opportunity to request customer reviews from users of our website. When you shop on our website, you will be asked if you would like to participate in a Google email survey. If you have given your consent in accordance with Art. 6 para. 1 lit. To issue a DSGVO, we will forward your email address to Google. You’ll receive an email from Google Customer Reviews asking you to rate the shopping experience on our website. The rating you submit will then be aggregated with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard, as well as being used for Google seller ratings.

You can revoke your consent at any time by sending a message to the Data Controller or to Google.

US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

For more information about Google’s privacy policy with the Google Customer Reviews program, please visit the following link: https://support.google.com/merchants/answer/7188525?hl=en
For more information about Google Seller ratings privacy, visit this link: https://support.google.com/adwords/answer/2375474

16.3 Google Maps

On our website, we use Google Maps (API) from Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). Google Maps is a web service for displaying interactive (land) maps to visually display geographic information. The use of this service will show you our location and facilitate your arrival.

When you visit any of the subpages where the Google Maps map is incorporated, information about your use of our website (such as your IP address) is transmitted to Google’s servers in the United States and stored there. This is done regardless of whether Google provides a user account that you are logged in to, or if there is no user account. When you’re logged in to Google, your data will be assigned directly to your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data (even for non-logged-in users) as usage profiles and evaluates them. According to Art. 6 (1) (f) of the GDPR, such an evaluation is based on the legitimate interests of Google in the display of personalized advertising, market research and / or tailor-made design of its website. You have a right of objection to the formation of these user profiles, and you must comply with this to Google.

US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

If you disagree with the future transmission of your data to Google when using Google Maps, you can also disable the Google Maps web service completely by turning off the JavaScript application in your browser. Google Maps and the map display on this website can not be used.

Google’s Terms of Use can be viewed at http://www.google.com/intl/en/policies/terms/regional.html, and the additional Google Maps Terms of Service can be found at https://www.google.com/intl /de_US/help/terms_maps.html
For details on privacy related to the use of Google Maps, please visit the Google Privacy Policy: http://www.google.com/intl/en/policies/privacy/

16.4 Google Web Fonts

This site uses so-called web fonts provided by Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”) for consistent presentation of fonts. When you visit a page, your browser loads the required web fonts into its browser cache to display texts and fonts correctly.

To do this, the browser you use must connect to Google’s servers. As a result, Google learns that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a consistent and attractive presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO. If your browser does not support web fonts, a default font will be used by your computer.

US-based Google LLC is certified under the US Privacy Shield, which ensures compliance with the level of data protection in the EU.

More information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s Privacy Policy: https://www.google.com/policies/privacy/

17) Rights of the person concerned

17.1 The applicable data protection law grants you comprehensive data protection rights (information and intervention rights) to the person responsible regarding the processing of your personal data, which we inform you about below:

  • Right to information pursuant to Art. 15 GDPR: In particular, you have the right to obtain information about the personal data processed by us, the processing purposes, the categories of processed personal data, the recipients or categories of recipients to whom your data was or are being disclosed, the planned Period of storage or the criteria for determining the duration of storage, the right of rectification, deletion, limitation of processing, objection to processing, complaint to a supervisory authority, the origin of your data, if they were not collected by us, the The existence of automated decision-making including profiling and possibly meaningful information on the logic involved and the scope and intended impact of such processing, as well as your right to be informed of what guarantees under Art. 46 GDPR for redirection I data in third countries;
  • Right to correction according to Art. 16 GDPR: You have the right to immediate correction of incorrect data concerning you and / or completion of your incomplete data stored by us;
  • Right to cancellation according to Art. 17 DSGVO: You have the right to demand the deletion of your personal data if the requirements of Art. 17 (1) GDPR are met. However, that right does not apply, in particular, where the processing is necessary for the exercise of the right to freedom of expression and information, for the fulfilment of a legal obligation, for reasons of public interest or for the pursuit, exercise or defense of rights;
  • Right to restriction of processing according to Art. 18 GDPR: You have the right to demand the restriction of the processing of your personal data as long as the correctness of your data is checked, if you refuse to delete your data due to inadmissible data processing and instead Restricting the processing of your data require, if you need your data for the assertion, exercise or defense of legal rights, after we no longer need these data after purpose or if you have objected for reasons of your particular situation, as long as it is not certain, whether our entitled Reasons predominate;
  • Right to information in accordance with Art. 19 GDPR: If you have the right to rectify, delete or limit the processing to the person responsible, he / she is obliged to rectify or delete the data or all recipients who have been disclosed personal data Notify of limitation of the processing, unless this proves to be impossible or involves a disproportionate effort. You have the right to be informed about these recipients.
  • Right to data portability according to Art. 20 GDPR: You have the right to receive your personal data provided to us in a structured, common and machine-readable format or to request transmission to another person responsible, insofar as this is technically feasible;
  • Right to revoke granted consent pursuant to Art. 7 para. 3 DSGVO: You have the right to revoke consent once given in the processing of data at any time with effect for the future. In the case of withdrawal, we will delete the data concerned immediately, as far as further processing can not be based on a legal basis for consentless processing. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation;
  • Right to complain under Art. 77 GDPR: If you consider that the processing of your personal data violates the GDPR, you have the right to complain to a supervisory authority, in particular in the case of an administrative or judicial remedy Member State of your whereabouts, place of work or place of alleged infringement.

17.2 RIGHT TO OBJECT

IF, IN THE CONTEXT OF INTEREST ACCOUNTABILITY, WE PROCESS OUR PERSONAL DATA BASED ON OUR MAJOR LEGITIMATE INTEREST, YOU HAVE ANY PRESENT RIGHT TO SUBMIT AGAINST THIS PROCESSING FOR CONSEQUENCES WITH EFFECT ON THE FUTURE FOR REASONS OBTAINED FROM YOUR SPECIFIC SITUATION.
MAKE USE OF YOUR OPPOSITION RIGHT, WE FINISH THE PROCESSING OF THE AFFECTED DATA. FURTHER PROCESSING REMAINS SUBJECT TO EXERCISE WHEN WE MAY PROVIDE IMPERATIVE REASONABLE REASONS FOR PROCESSING WHICH EXCEED ITS INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESSING SERVES THE PRESENTATION, EXERCISE OR DEFENSE OF LEGAL CHARGES.

IF YOUR PERSONAL DATA IS PROCESSED BY US TO OPERATE DIRECT ADVERTISING, YOU HAVE THE RIGHT TO INTRODUCE ANY CONTESTING AGAINST THE PROCESSING OF YOU OF PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE THE OPPOSITE AS DESCRIBED ABOVE.

MAKE USE OF YOUR CONTINGENCY RIGHT, WE FINISH THE PROCESSING OF THE DATA CONCERNED FOR DIRECT ACCEPTANCE.

18) Duration of storage of personal data

The duration of the storage of personal data is based on the respective legal retention period (eg commercial and tax retention periods). After the deadline, the corresponding data are routinely deleted, if they are no longer required to fulfill the contract or to initiate a contract and / or on our part no legitimate interest in the re-storage persists.

18.1) Duration of storage of personal data through product registration
For some products, we offer an extended warranty by registering on our website. In order to receive the corresponding services in the warranty case, a registration is necessary.

If a user realizes this option, the data entered in the input mask will be transmitted to us and saved. These data are:

The IP address of the user
Date and time of registration
salutation
First and Last Name
address data
Contact details such as e-mail and telephone number
Serial number of the purchased product
Digital copy of proof of purchase
Information about the personal purchase factors, feedback and recommendation tendencies of the user
The processing of the data is carried out in accordance with the legal conditions for processing the request. The use of the data for the transmission of further information and offers to our products and services in addition takes place exclusively with your consent, which can be confirmed in the context of the sending process of the contact. You can object to data storage at any time.